Knowing your customer is more than recognizing a face. Knowing your customer takes familiarity with their household, their lifestyle and their motivations. Sibylic Consulting offers services to enhance customer records with demographics, lifestyle characteristics and buying behaviors, allowing for a deeper understanding and an improved ability to communicate with all types of customers, to recognize their value to your business and to build long-term relationships. Services include: demographic enhancement, append and analysis with PRIZM* and other lifestyle segmentation systems, lifetime value models, market penetration and potential analysis as well as mapping, database cleansing and marketing recommendations. |
